Transforming Problems into Potential

Rob Hulls discusses how Adaptive Insights improves financial performance at a n Adaptive Live panel.

There are headaches familiar to any finance pro: how can you get teams across the organization to understand your company’s financial performance? And how can you cut down on lengthy planning cycles, to better project where the company is headed?

Some execs might see those pain points only as problems. Not Adaptive Insights founder and chairman Rob Hull. He saw them as potential—an opportunity to build the tools that could revolutionize how finance departments operate and how companies are able to more swiftly and strategically lean into the future.

As Adaptive Insights has grown into the leader of the financial planning software space, with more than 3,000 customers across 85 countries, Hull has been careful to infuse the organization with that entrepreneurial spirit that first sparked its origins. Companies big and small, across all industries, are now taking a similar tact, as more execs realize that innovations will be better fueled by an entrepreneurial workforce.

Get a handle on financial performance

For Hull, that means both staying inspired by the impact Adaptive Insights has on customers, and staying curious about how to continue to transform finance stumbling blocks into new solutions. Recognizing his “leadership and pioneering vision,” the Business Intelligence Group last month honored Hull with a 2016 Stratus Award, naming him Cloud Executive of the Year.

The award follows on the heels of another big achievement: Adaptive Insights recently emerged as the only pure-play cloud vendor to be named in the Leaders Quadrant of the Gartner 2016 Magic Quadrant for Strategic CPM Solutions report. And, in June, Hull was a finalist for the EY Entrepreneur Of The Year 2016 Award in the Northern California Region.

So with that, we thought you might enjoy this video of the man himself.

Ready to challenge the status quo? Learn how our Corporate Performance Management software transforms the finance function.

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